April has been working in the technology industry for 15+ years and during that time has done it all, from working with Fortune 500 companies to helping venture capital funded start-ups, as well as small businesses looking to grow their market share. With her specialization in strategic and partner marketing, April has managed everything from global product launches to partner channel programs.
Previously has worked with cloud based solutions and ISVs to develop business and marketing plans to effectively bring their solutions to market and on bleeding edge research translation technology delivering real time speech to speech translation. Recently she has been working with the Microsoft Devices team to launch a new category of devices from Microsoft Surface Hub to the recently launched Surface Studio.
April’s background as a former Microsoft employee and business management consultant ensures she approaches every project from the perspective of a business owner with focus on creating measurable return on investment. This approach is what sets her apart in her in helping clients prioritize their goals and objectives when dealing with large complex business challenges. She thrives on creating order in a sea of chaos and loves a good challenge.
Outside of work, if not found at the local dog park, April lets her passion for reading and design be her inspiration for new corners of the world to explore as an avid traveler.
Though it’s hard to pick one thing that defines Jennifer’s style, the idea of scale comes pretty close. While at Microsoft, she worked in Executive Relations, including the Executive Briefing Center to deliver small strategic briefings as well as CXO level large scale events and programs. As a principal at Cadence 3, the range of scale has transcended to her consulting roles. She has worked on a variety of projects that include: video producer on energy efficient datacenters and partner momentum pieces, website content manager for start-up companies, and marketing manager for large and small partners. Her creative marketing abilities leverage an artistic background from earlier days – a Bachelor of Arts from Ithaca College.
In her personal time, Jennifer loves to travel, and stay active with running half marathons. Her current exercise regimen is to keep pace with her young daughter. Jennifer and her husband also campaign passionately for animal welfare and have fostered many dogs over the years, several of who have become permanent family members.